Blaze Pizza
Become Emblazened
During COVID, people felt more isolated than ever—so we gave them something to belong to.
Become Emblazened was a secret society for Blaze fans, where a pizza name generator turned your exact toppings into a personalized pizza identity—something to rally around, one pie at a time.
Key Visuals
Give ‘em a swipe through.Print Magazine
Pizza Name Generator
Every one of our 28,000 pizza combinations has its own name. In-store, guests build their pizza one
topping at a time. Once it’s fired in the oven, its name is printed on a sticker and placed on the box—
a personal mark for a personal meal.
And for those who already know what they want? They just say the name. Our pizza-makers know exactly what to do.
Want a taste for some of the names? Here ya go:
Almighty Most Meaty | Supreme Being | Garden of The Pig | Appease The Cheese |
Herbas Veganas | Praise To Lono | Mozzarella Mystery | Hickory Hen | House of Spices |
Gluten Destroyer | Plant-Based Prophet
Almighty Most Meaty | Supreme Being | Garden of The Pig | Appease The Cheese |
Herbas Veganas | Praise To Lono | Mozzarella Mystery | Hickory Hen | House of Spices |
Gluten Destroyer | Plant-Based Prophet
The App
Inside the Blaze app, users can access the full database of pizza names through the Emblazened Name Generator. By selecting their ingredients, they instantly discover their pizza’s name—and can order it with a single tap.
A miracle, indeed.
Hotmail ❤️🔥
Activation
A Denver Ad School Project
Art Director: Ben Estus
Copywriter: Alex Floyd